I am a Product Designer and Illustrator with a Bachelor's Degree in Graphic Communication Design. I'm co-founder of "Xochulo", a Mexican souvenir brand and Tanakaya, a frozen Japanese food business.

I started my career in an architecture and design studio, working mainly in branding and signage design. After working there for several years, I decided to work on my own as a freelance graphic designer. Here, I focused on Branding, Packaging, and Editorial Design, learning about Design as a business, and establishing my reputation and visibility as a designer and illustrator.

In 2018 I decided to shift my career into Product Design. As a product designer, I combine my systemic design skills with my branding expertise to create consistent design systems and engaging user interfaces.

In my spare time, I love working with startups, independent film companies, and entrepreneurs as branding consultant, designer, and illustrator to help them communicate complex concepts to their audience.

If my background resonates with you, feel free to reach out. I look forward to the opportunity to discuss how I can contribute to your projects.
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